As RFID technology gradually attracts attention from various industries, RFID technology has been applied to varying degrees in manufacturing, transportation, medical, food and other industries. In the retail industry, the addition of RFID identification technology has helped enterprises Create full-link digital management to improve service experience and promote revenue growth in all aspects of production, supply chain, store sales, home delivery, customer experience, and warehousing management.
The entire supply chain in the retail industry is closely linked from procurement, storage, packaging, loading and unloading, transportation, distribution, sales to service. Enterprises must grasp the direction and changes of the entire business flow, logistics, information flow and capital flow in real time and accurately.
RFID technology is a non-contact automatic identification technology that uses radio frequency signals for non-contact two-way communication to automatically identify target objects and obtain relevant data information. It has the advantages of contactless, large capacity, fast, high fault tolerance, anti-interference and corrosion resistance, safe and reliable. Not only can the recognition distance be near or far, but it can also read a large number of RFID tags at the same time. More importantly, RFID can Penetrate objects to identify RFID tags inside the objects. RFID technology accelerates the development and application of retail. Its value to the retail industry is mainly reflected in the following aspects:
Supply chain management: RFID technology can trace the time, location and other information of the circulation of goods. This is also an aspect where RFID technology is widely used in the retail industry.
Sales management: Compared with traditional barcode scanning, RFID technology allows merchants to easily complete the sales settlement of goods, greatly improving work efficiency. “Unmanned retail” is an upgrade in the application of RFID technology in the settlement process.
Inventory management: The main contents of RFID applications include using fixed or mobile readers to scan goods entering and exiting the warehouse and on warehouse shelves, improving the efficiency of goods entry and exit, picking, and inventory, and improving inventory availability to upstream suppliers. visibility to facilitate timely supply, and is connected to the in-store shelf automatic replenishment system to replenish goods in a timely manner to optimize inventory, etc.
Anti-counterfeiting and traceability: The principle of RFID anti-counterfeiting is to write the product identification number (ID), or anti-counterfeiting code, in the RFID chip. This ID is unique in all links such as production and sales; the chip is made into a label, and the electronic label is attached to the RFID chip. on the product, making it an integral part of the product. When the electronic tag is forced to be separated from the product, the integrity of the product is destroyed, the product is considered to have been consumed, and anti-counterfeiting ends.
Customer management: In terms of customer management, RFID technology can be applied in self-checkout and improving customers’ in-store shopping experience.
Security management: RFID technology can be used to prevent product theft and loss. Secondly, it is used to prevent counterfeiting and counterfeit goods, protect brand operations, and maintain brand reputation.
Post time: Jan-02-2024